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Non-HTTPS websites can hurt your business

Google Warning SEO Providers about HTTPS Since 2013, Google has been encouraging Internet marketing agencies to implement SSL certificates. An SSL certificate allows a website to be accessed over HTTPS, which encrypts information sent between the visitor and web server. Websites using SSL continue to get an SEO boost since it became a confirmed ranking

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Reasons to hire a local NJ SEO company

You know you need to grow your business, plain and simple. You have many choices where to advertise, but online advertising is tough to beat. No other method of advertising allows targeted marketing at such a low cost. Once you made the decision to proceed with internet marketing, you need to hire an NJ SEO company.

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Is Your Site SEO Friendly?

Your site is a reflection of your business so you probably spent a lot of time and effort (not to mention money) to get it just right. You considered so many elements to make it visually interesting, yet professional and informational. What may not have been considered however, is whether the search engines will be

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You Need SEO – Here’s Why

There are so many options for marketing your business and web site. It can be confusing and hard to decide the best way to spend your marketing dollars. Recently SEO News, an online newsletter, detailed the reasons SEO should be part of your marketing plan.  A summary is below. According to a report by SearchEngineLand

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Is Social Media Replacing Links?

There has been a lot of talk about social media and social signals in relation to Google rankings with speculation that links are dead and social signals are what Google’s algorithms are noticing and rewarding with higher rankings. This may be a result of everyone trying to figure out what the changes to Google’s algorithm,

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Facebook Fans: Quantity vs. Quality

When you think of social media, what’s the first thing that comes to mind?  If you are the average computer user, your answer is probably Facebook.  And with the recent announcement that there are now a billion users monthly,  it would seem to be an obvious target for social media marketing efforts.  Or that is

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How world wide is the web?

We all (should) know that the www at the beginning of a site address stands for world wide web, but is it really worldwide? There are definitely sites from all over the world but is the whole world using it? In 2011, the most internet usage was in Asia accounting for nearly half (44.8%) of

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Black Hat vs. White Hat

It may sound like the Mad Magazine cartoon “Spy vs. Spy” but black hat and white hat SEO is much more serious (although this could be argued since one of the spies was always blown up, squished or impaled on the last panel.) White hat SEO techniques are approved by search engines and will produce

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